Integrate Google Analytics with Kanalio

Full e-commerce tracking and conversion analysis for your booking funnel.Connect with 8+ tools.

Available

About Google Analytics

Google Analytics 4 (GA4) is Google's next-generation analytics platform, providing unified, privacy-centric measurement across websites and apps. By connecting GA4 to Kanalio, you gain deep insights into user behavior, funnel performance, and e-commerce transactions, allowing you to make data-driven decisions that grow your business.

What you can do with Google Analytics + Kanalio

Quick ideas to get value from day one.

Full E-commerce Tracking

Track the complete user journey from first visit to final booking confirmation.

Conversion Analysis

Identify where users drop off in your booking funnel and optimize your conversion rate.

Audience Building

Create highly targeted audiences based on booking behavior for use in Google Ads.

Documentation

Recommended articles to set up, validate, and get value from this integration.

FAQ about Google Analytics

If you can't find what you're looking for, talk with our team.

FAQ

Does Kanalio support GA4 e-commerce tracking?

Yes, Kanalio automatically sends purchase events with full transaction data, including revenue, taxes, and itemized lists, to your GA4 property.

Can I track custom events in GA4?

Yes, Kanalio sends several custom events such as 'booking_start' and 'payment_initiated' to help you analyze every step of your conversion funnel.

Is this integration compatible with Google Tag Manager?

Yes, you can choose to integrate GA4 directly or through GTM. We recommend using only one method to prevent duplicate data.

How long does it take for data to appear?

Real-time data appears almost instantly, but processed reports typically take 24 to 48 hours to fully populate in GA4.

Does it support cross-domain tracking?

Yes, Kanalio handles the necessary linker parameters to ensure user journeys are tracked seamlessly across your main site and the booking engine.

Is the integration GDPR compliant?

Yes, Kanalio respects GA4's Consent Mode, ensuring that tracking only occurs based on the user's explicit consent settings.

Can I exclude internal traffic?

Yes, we recommend setting up internal traffic filters within your Google Analytics admin settings to keep your data clean.

Expert Analytics Support

Need help setting up custom dashboards or attribution models? Our team is here to help.

The form is currently unavailable.

Talk to an analyst